Research On Technology Innovation Strategy Of M Company

With the advent of the Internet era,science and technology are changing with each passing day.In the face of complex and changeable international environment and increasingly fierce market competition,if enterprises want to break through the development bottleneck and stay in a dominant position in the competition for a long time,technological innovation has become the fundamental way out.M company is a national key high-tech enterprise specializing in the core technology and product development of photoelectric identification.Its products are widely used in food,medical and industrial fields.This paper uses the research method of combining data research and case analysis,and uses pest and SWOT analysis tools to deeply discuss the technology innovation strategy of M company.Based on the relevant theories and research results of technological innovation and technology innovation strategy,this paper analyzes the achievements,difficulties and problems of M company's technological innovation from multiple angles and levels,and then comprehensively analyzes the internal and external environment,advantages and disadvantages,opportunities and challenges of M company's technological innovation strategy from the aspects of economy,society,technology,policy and industry competition Finally,the paper studies the implementation guarantee of technology innovation strategy,points out the deficiencies in the research,and makes a prospect.M company is an enterprise with diversified development,which starts from the color sorter.Through the research,we can find that the diversified development enterprises should make different technological innovation strategy choices because of their different development fields and stages.This paper makes an in-depth study on the technology innovation strategy of M company,hoping to provide some reference for the majority of private enterprises and small and medium-sized enterprises in domestic manufacturing industry to innovate technical means,integrate existing resources,better discover and solve problems,and cultivate new core advantages.