Research On The International Competitiveness Of China's Packaging Industry From The Perspective Of Value Chain

The packaging industry is closely related to the national economy and people's livelihood.In the past decades,the packaging industry has experienced a process from being ignored to rapid development.In the past ten years,the output value of China's packaging industry has been in the forefront of the world in recent years,but there has been a large but not strong problem of China's packaging industry.There are significant differences between China's packaging industry and developed economies such as Europe,America and Japan in many aspects.At present,there are few researches on the packaging industry in the academic circle,and most of them stay in the qualitative analysis of industrial structure and industrial upgrading.The empirical analysis on the international competitiveness of the packaging industry is in a blank stage.Therefore,this paper carries out the research from the perspective of value chain to empirically analyze the size and development trend of the international competitiveness of China's packaging industry,In view of the problems existing in the value chain,this paper puts forward some reasonable suggestions to promote the transformation of China from a big packaging country to a powerful packaging country.Firstly,this paper reviews the research on the international competitiveness of the industry and the theory of value chain at home and abroad,and then describes the overall situation of the packaging industry.It not only has a deep understanding of the development of the packaging industry,but also provides practical reference for the selection of secondary indicators and the provisions of calculation methods.Secondly,on the basis of following the principles and basis of establishing the evaluation indexes,four first-class indexes and 15 second-class indexes are selected from the four aspects of R&D,production,sales and sustainability.The evaluation index system of international competitiveness of packaging industry was established,and the specific steps of calculating international competitiveness of packaging industry by using grey correlation analysis method were introduced.In order to understand the development trend of China's packaging industry in recent years,and the key factors affecting the international competitiveness of the packaging industry in the value chain,the first empirical part selects the data of China from 2013 to 2019 to conduct a vertical analysis of the international competitiveness of the industry.In the second part,this paper also uses the data of six major packaging countries from 2017 to 2019 to conduct a horizontal study on the international competitiveness of packaging industry.Analysis of the empirical results can draw the following conclusions:(1)Vertically,sustainable factor indicators have the greatest impact on the overall competitiveness of China's packaging industry in recent years.According to the weight distribution results of empirical indicators,the weight of sustainable factors is as high as 0.326,while that of production factors is 0.163,which indicates that in recent years,the development of sustainable links has been paid more and more attention in the development of China's packaging industry.In particular,the packaging recovery rate and green packaging market share contribute the most to the industry competitiveness.(2)Horizontally,when comparing the development level of industrial competitiveness of different countries in the same year,the R &D factor index has always occupied the largest weight,followed by the sustainable factor index,which shows that the packaging industry has been in an important stage of transformation from traditional manufacturing industry to intelligent and green manufacturing industry.Therefore,for the world's big packaging countries with the same production and sales level,the development of production and sales is not so competitive.(3)In the past seven years,the international competitiveness of China's packaging industry has been developing steadily,shows a wave like upward trend as a whole.In recent years,the competitiveness of the industry in R&D and production has increased slightly,while the competitiveness of sustainable links has decreased significantly.In2018,the competitiveness of sales links began to rebound,and improving the sustainable development ability of China's packaging industry has become a breakthrough to enhance the overall international competitiveness of the industry.(4)From 2017 to 2019,the results of horizontal comparison of the competitiveness of the world's six major packaging countries show that China's packaging industry ranks the third.It still can't be regarded as a world packaging power.China's competitiveness ranking in R &D and sustainable links is low,and the competitiveness ranking of sustainable links will improve in 2018.In the future,only by maintaining the existing production and marketing level and continuously improving the competitiveness of industrial R &D and sustainable links,can China become a real packaging power.