Condition of supply chain reflects the competitiveness of an enterprise,an industry or a country.Supply chain finance was a financial innovation aim at reduce financing cost and improve efficiency of supply chain.After consumer finance,supply chain finance will usher in explosive growth which reflected by four main trend.There are policy guidance,economic transformation,ecosystem awareness and disruptive technology.However,the development of domestic supply chain finance in China is not satisfactory.The supply chain finance of coal industry is the best option for Company A.While in the vertical market segments,relevant companies have their own distinct advantage.But the market share is small and the market competition is insufficient.Thus,Company A enters the coal industry as a supply chain enterprise and develops supply chain service are worth research in-depth.Company A's wholly-owned parent company abundant financial strength.This paper combined theory with practice to analyze the Company A's developmentstrategy of coal supply chain finance.First of all,the paper based on the literature research method to summarize the supply chain trend analysis.Secondly,the paper analyzed the external and internal environment of develop supply chain financial service through using PEST and SWOT analysis methods and Poter's five force model.According to environment analysis and SWOT analysis,the paper proposed the development strategy which suitable for supply chain companies.In addition,the paper help the Company A build core competitiveness from three aspects,which are strategy,business model and operation model.As a executives in the Company A,author has been considered the actual situation of the company and the feasibility of the strategy implementation.The supply chain finance business of the company A is moving forward base on the strategic plan.The author will continue to improve the strategic plan in process. |