Research On The Strategic Investment Of Vehicles In A

With the establishment and improvement of China’s market economic system and the progress of science and technology,enterprises have gradually become the main components of the market and have own their investment rights.Investment strategy is the inevitable choice for enterprises when developed to a certain time.Investment strategy is particularly important to the development of enterprise.It can decide the direction of industrial development,the rational allocation and efficient use of surplus funds.Efficient investment strategy will help promote the development of the enterprise,at the same time,efficient investment strategy is a guidance to the enterprises.However,The changing factors of market economy environment make it easy for managers to expand investment blindly and ignore all kinds of problems arising from investment strategy.Therefore,promptly examine their own investment strategy and make right decisions are very important to the expansion of enterprises.Especially for Chinese auto listed companies,because of the late start of the automobile industry in China and the development is not mature,Chinese auto listed companies have more errors in investments.For example,over investment or under invested.Therefore,this paper takes an automobile listed company as an example,analyzes the investment status and investment effects,then put forwards suggestions for optimization of its investment.This paper,combines the method of theoretical research with case analysis,takes A automobile as the research object,based on the present situation of the development of A automotive company,and uses the theory of investment strategy to carry out the research from top to bottom.First of all,this paper analyzes the development status of A automobile company.Secondly,the feasibility and financial situation of the investment are analyzed with the related knowledge of financial management and investment strategy.The investment efficiency and financial management are evaluated and summarized.Thirdly,this paper summarizes problems of A automobile investments and this paper analyzes the competition pressure of A automobile.In the end,this paper put forwards the corresponding optimization suggestions according to the existing problems and competition pressure,in order to improve their investment and provide reference for the investment and development of other domestic automobile listed companies.