Research Of Demand Analysis And Design Countermeasure Of F Company’s Interior Designing Online Platform

In recent years,the vigorous development of the Internet has gradually changed consumers’ shopping habits,and the penetration rate of consumers’ online shopping has increased rapidly,which has exceeded 40%.In order to adapt to the current environment and keep up with the times,household decoration industry have created a Interior designing online platform for consumers to provide one-stop services.Company F is a home furnishing Internet technology company.It has been relying on the model of "online traffic,converted into offline customers" to make profits.With the increase in the number of users,it is difficult for services to improve simultaneously,and word of mouth declines.Therefore,Company F seeks platform transformation and establishes an Internet platform for home furnishing to provide users with better services.Taking F company’s Interior designing online platform as the research object,this paper first introduces the research background of the household decoration Internet industry,analyzes the significance of the research to the household decoration industry and F company,and provides a specific research content,research method and technology roadmap.A brief description was given.Secondly,the usage of Kano model and QFD model is expounded,and the principle of Scrum development is briefly introduced.These theoretical foundations have played a good auxiliary role in the subsequent demand analysis and functional design of the F company’s Interior designing online platform.Then,through industry report research,the basic needs of the current household decoration Internet industry are obtained.Through interviews and researches with experts and questionnaires on users,the needs of users are further improved and optimized.Finally,the obtained user needs are used to conduct user research by designing a Kano questionnaire,and the importance of user needs is calculated to obtain the priority of the needs.Based on the above acquisition,analysis and sorting of requirements,this paper establishes the mapping relationship between requirements and functions through the analysis of the functions of competing APPs on the Interior designing online platform,and uses the QFD model to analyze the correlation between the two.The functional requirements are designed into interactive prototypes according to the calculated priorities.In the function development stage,a series of countermeasures are adopted to ensure the progress of the platform and improve the household decoration quality.The research of this paper has made a relatively positive contribution to the construction of the F company’s Interior designing online platform,and also brought some reference significance to the same industry and platform projects of the same type.