Research On The Influence Of Entrepreneurship Education On College Students’ Entrepreneurial Intention

General Secretary Jinping Xi emphasized that entrepreneurship is not only considered as a driving force for social economy and development,but also can improve the material level of our citizens.College students who have received entrepreneurship education naturally have attracted much attention.In addition,the scale of college enrollment has been expanding and the number of graduates has been rising in recent years,so it is necessary to encourage college students to start businesses to alleviate the current practical problem that face employment difficulties.Therefore,this paper mainly studies how to improve the entrepreneurial intention of college students.In response to the development strategy of innovation and entrepreneurship put forward by our country,and in order to promote the construction of our country into an innovative country,the entrepreneurship education for college students is gradually and steadily advancing.Compared with foreign countries,China’s colleges and universities set up entrepreneurship education later,and there are some problems in colleges and universities,such as unreasonable entrepreneurship curriculum,insufficient teachers and imperfect construction of entrepreneurship platform.Therefore,it is necessary to further study entrepreneurship education in colleges and universities,hoping to improve the quality of entrepreneurship education in colleges and universities.Moreover,college entrepreneurs will be afraid of difficulties in the face of high risks and instability in real life,so the psychological factor of college students’ entrepreneurial self-efficacy is worth studying.In addition,reading and combing the relevant literature found that few regulatory variables were introduced into the study of entrepreneurial intention.This paper introduces the external factor of entrepreneurial policy as a regulatory variable,and studies the relationship between entrepreneurial self-efficacy and entrepreneurial intention.Based on the stimulus-organism-response(SOR)theory and self-determination theory,this paper constructs its theoretical model,and plays a rich role in perfecting the related theories of entrepreneurship.In this paper,college students are taken as the research object,and 340 questionnaires collected by SPSS22.0 and AMOS22.0 are used to test the four main variables of this paper,and the following conclusions can be drawn : there is a significant positive impact between entrepreneurship education and entrepreneurship intention;Entrepreneurial self-efficacy plays a partial intermediary role between entrepreneurship education and entrepreneurial willingness.Entrepreneurial policy plays a moderating role between entrepreneurial self-efficacy and entrepreneurial intention.Finally,the author puts forward practical enlightenment to enhance college students’ entrepreneurial intention from the aspects of perfecting entrepreneurship education offered by colleges and universities,further enhancing college students’ entrepreneurial self-efficacy and increasing the support of government’s entrepreneurial policy.