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Research On The Construction Of E-commerce Major In Guangxi Secondary Vocational Schools Under The Background Of New Business

Posted on:2022-02-25Degree:MasterType:Thesis
Country:ChinaCandidate:Y N HuFull Text:PDF
GTID:2507306485482094Subject:Education Management
Abstract/Summary:PDF Full Text Request
As e-commerce has become an important commodity transaction mode,the society’s demand for new business talents is also increasing.At present,thousands of middle and high schools in our country have opened e-commerce majors.However,with the continuous improvement of the requirements for complex and comprehensive talents in the new era,the training of e-commerce majors in some schools has long been out of touch with social needs.According to statistics,although the society urgently needs e-commerce professionals with the deepening and development of the Internet economy,the employment rate of e-commerce majors in secondary vocational schools is lower than the overall average level,which is in great contrast to the demand for professionals.To solve structural unemployment,the most effective means is to understand the changes in market demand,strengthen the learning of corresponding professional skills and professional knowledge as needed,and implement specific actions to strengthen professional construction.By determining the new business professional construction concept of "professional deep cross integration is the core,curriculum system cross integration is the focus,teacher team construction is the guarantee,and the practice of shared resource library is an important booster",the new business professional construction concept breaks through the traditional thinking mode to cultivate innovative spirit With the goal of compound excellent e-commerce talents with practical ability,the cross-integration of professional knowledge is the entry point and breakthrough point,comprehensively innovate the construction mode of secondary vocational e-commerce professional,and optimize the training and research of secondary vocational e-commerce professional talents.This article mainly takes Guangxi secondary vocational e-commerce professional construction as the research object,comprehensively uses field research,questionnaire survey and interview methods to conduct school leaders,teachers,students,and employers on the current e-commerce professional construction and professional integration teaching status Investigate and analyze the problems that exist under today’s new business society needs.According to the problems found,the existing professional construction plan is optimized,and then the practical research is carried out by implementing the optimized e-commerce professional construction plan in the Guangxi case school-Guangxi Electronic Advanced Technical School.Finally,we put forward optimization countermeasures based on the problems found in the current situation investigation and practical investigation.By reformulating the talent training plan,adjusting and upgrading the curriculum system,adopting the modular project teaching model for professional integration teaching,optimizing the construction path of e-commerce major in secondary vocational schools in my country,so as to cultivate a more comprehensive and comprehensive business integration ability and lifelong learning ability talents,and constantly promote the education level and teaching ability of vocational education and applied subject education.It is divided into the following parts:The preface mainly introduces the research background of the thesis,the purpose and significance of the research,the research methods,the definition of core concepts and the current research status at home and abroad.The first chapter is an analysis of the background of the new business discipline and its influencing factors on the construction of e-commerce specialty.Including the influence of the new business course on the training goals of secondary vocational talents,the influence on the determination of the e-commerce professional teaching plan,the influence on the implementation of the e-commerce professional course and the influence on the evaluation of the e-commerce professional.The second chapter is to investigate and analyze the status quo of Guangxi secondary vocational e-commerce professional construction and professional integration teaching.The survey included questionnaire surveys and interviews with teachers and students and school leaders of many secondary vocational colleges in Guangxi that carried out e-commerce professional construction,professional group construction,teaching integration research,and school-enterprise cooperation teaching projects.Through interviews with many corporate management The students and graduates understand the current status of the integration of industry and education and the employment status of graduates,and compare and analyze the collected teaching examples.Through the comprehensive analysis of questionnaire data and interview content,the current situation and existing problems of Guangxi secondary vocational e-commerce professional construction are obtained.The third chapter is the practical research on the construction of e-commerce major in Guangxi vocational school under the background of new business.According to the investigation and analysis of the current situation,optimize the design of the e-commerce major construction plan of Guangxi Secondary Vocational School.By taking the e-commerce major construction of Guangxi Electronics Senior Technical School as an example,implement the design plan process,conduct teaching evaluation and professional evaluation,and analyze the problems in the implementation,Lay a solid foundation for the optimization of countermeasures.The fourth chapter is based on the research of the previous parts,analyzes and puts forward the optimization countermeasures and suggestions for the construction of e-commerce majors in Guangxi secondary vocational schools under the background of new business subjects,so as to make it more conducive to cultivating e-commerce professional compound and comprehensive talents and meet the requirements of new business subjects.Demand for high-quality talents.The fifth chapter is the conclusion part,which summarizes the whole paper and puts forward its prospects.
Keywords/Search Tags:New business, E-commerce, Professional Construction, Professional cross-integration
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