A Case Work On The Purchase Of Health Products ——Taking The Elderly In X Community,S City,Liaoning Province As An Example

With the further deepening of China's aging degree,the demand for health maintenance of the elderly is increasing,resulting in the rapid development of the consumer market of health care products in recent years.A number of unscrupulous businessmen through a wide range of marketing tactics,make the elderly fallen into the trap of health care products they have woven,causing harm to the elderly physically,psychologically and in their families.It is therefore particularly important to take precautions for the elderly.By reading relevant literature on the purchase of health care products for the elderly at domestic and foreign research,this study finds few studies involving social work practice.Therefore,this study adopts the case interview method,the participatory observation method,and the literature method.This study takes casework as the starting point for intervention research to explore effective methods for the elderly to purchase health products.The first part of this study discusses the research background,relevant studies at home and abroad on the purchase of health care products by the elderly,and social work intervention research results.The second part discusses Ericson's eightstage theory of human development,cognitive behavior theory,social support theory,and the definition of core concepts.The third part from the typical case explores the basic situation of health care products consumption of the elderly while preparing case intervention.The fourth part introduces the specific case intervention process to explore the everyday problems of such events.Finally,summarize and reflect on the whole intervention process.Under the guidance of cognitive behavior theory and social support theory,this paper uses casework methods to intervene physically,psychologically and socially in the lives of the elderly.Analyzes the reasons why service recipients purchase health products,and assists them to solve cognitive,emotional,family and other problems through multiple case services,repairs family functions,and expands the social support network.Finally,a multi-faceted evaluation of the intervention process of this case is carried out,and the process evaluation is used in the intervention,and the result evaluation is used after the intervention is completed,and the results are summarized and reflected on the intervention process.In this paper,using qualitative research methods,the X community of S City,Liaoning Province is selected as the research site,and through the practical work of an elderly person,the advantages and applicability of dealing with the purchase of health care products in the elderly under the theory of nostalgia for the past,cognitive therapy and social support are explored.Through a series of interventions,it was found that the behavior of the elderly to purchase health care products was significantly reduced,and the family relationship returned to harmony and gradually stabilized.Through practical work,it has been verified that the therapy of remembrance of the past,cognitive behavioral therapy and social support theory have a certain effect on the purchase of health care products by the elderly.