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Discuss The Practical Application Of Packaging Colors For Schumacher Brand Mobile Charging Product Series

Posted on:2024-01-09Degree:MasterType:Thesis
Country:ChinaCandidate:J M WangFull Text:PDF
GTID:2532307100987779Subject:Design
Abstract/Summary:PDF Full Text Request
In today’s society where technology is rapidly developing and economic globalization is becoming increasingly prominent,the demand for the packaging industry by enterprises and consumers has undergone tremendous changes.Packaging has become one of the increasingly important product design elements,bringing huge development space to the entire packaging industry.As a constituent element in packaging design,color not only plays a role in conveying product information and beautifying and decorating;It can surpass the expressive power of language and directly affect the physiological feelings and psychological activities of the consumer.Therefore,how to use the visual beauty of packaging colors to promote the progress of human material civilization and spiritual culture faster and more accurately will become a research topic worth exploring.Excellent packaging colors not only convey product in formation in detail and showcase the cultural heritage of the enterprise,but also play a role in product appeal,ultimately becoming a sharp sword to guide public consumption.Therefore,after studying and organizing relevant literature,this article utilizes relevant theoretical knowledge and verifies the importance of color application in the mobile charging product series through design practice.This article selects Schumacher brand mobile charging product series packaging as the practical research topic,and analyzes through design practice that packaging color has a significant impact on consumer behavior,brand awareness,and market competition.This article consists of six chapters.The first chapter elaborates on the background and significance of the topic;And sorted out the previous research results and relevant theoretical foundations;Chapter 2 analyzes the role and application principles of color in serialized packaging design;Chapter 3 analyzes the existence and influencing factors of color in serialized packaging design;Chapter 4 elaborates on the problems and future development trends of color in serialized packaging design;Chapter 5 is empirical analysis,using Schumacher brand mobile charging product series packaging as a case study,analyzing its practical application process through specific design practice plans and explanations;Chapter 6 draws conclusions and puts forward suggestions based on the results of the article.After research and data verification,starting from the characteristics and industry of mobile charging products,combined with the competitive market and market environment of the products,a comprehensive analysis was conducted on the practical application of packaging color in mobile charging product packaging using a combination of theory and practice.This made up for the shortcomings of previous research in product packaging design that only focused on simple design techniques,design examples,and other aspects.The research was more systematic,in-depth,and targeted.Based on the above research results,this article proposes suggestions on the effectiveness,recognition and mnemonic,personalization,and sustainable development of packaging colors in practical applications,hoping to provide feasible suggestions for the healthy development of enterprises and industries in the future.
Keywords/Search Tags:Schumacher brand, Mobile charging products, Series packaging design, Color design
PDF Full Text Request
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