Research On The Propagation Path Of Kaifeng City Wall Culture

Kaifeng City wall was built in the Tang Dynasty and has a history of more than 1,000 years.Its functions and connotations also show different characteristics with the changes of The Times.At the earliest,it was a significant military defense function.As a precious cultural heritage,the ancient city wall of Kaifeng is a unique landmark building in Kaifeng.It has evolved into an eye-catching cultural symbol for thousands of years and has high historical and cultural value.This paper takes kaifeng ancient city wall as the research object,uses case study,field research,in-depth interview and other research methods,combined with the knowledge of communication,deeply analyzes the dilemma of kaifeng city wall culture communication,and discusses the propagation path of Kaifeng City wall culture from the perspective of media.As a cultural symbol,kaifeng City wall has the referential function of architectural noumenon and extended cultural connotation.Its existence manifests the long river of life that Kaifeng has crossed,accumulates rich historical information,and becomes the medium of ancient and modern dialogue.From the perspective of "cultural heritage dissemination",this paper analyzes the current situation of the dissemination of Kaifeng City wall,and discusses the roles played by the government,the public and the people in the cultural dissemination of Kaifeng City wall and the dissemination effects.In the process of communication,kaifeng City Wall has some problems,such as lack of interaction between communication and recipient,solidification of communication mode and insufficient strength of external communication,falling into the barriers of communication technology.In view of these problems,this paper argues that we should not only adhere to the authenticity and integrity of kaifeng City Wall itself,but also pay attention to the cultural orientation and drive new cultural consumption by creating cultural brands.Enhance the technology temperature of kaifeng city wall,combine technology with city wall,realize the digital development of city wall scenic spot;To enhance the memory points of the city wall,construct a comprehensive,three-dimensional and dynamic cultural image of Kaifeng,and provide reference for the protection,development and inheritance of traditional historical and cultural heritage.