Study On The Application Of Metaphor Grapgics In Plane Design

The ultimate goal of Graphic design is the dissemination of information. It adopts the graphics, text, color designed to achieve this objective.Guarantee under the premise of the message, the process has also been conveyed more attention. A wonderful creative graphics can make people enjoy the message of happiness. Today, to creative means of expression is not only by direct graphics, People increasingly like a subtle and tactful, profound, rich implication of the graphics. It is called metaphor graphic I'll study. Metaphor is as a rhetorical approach, a way of thinking and a Cognitive Style. It plays an important role in the Graphic significance in the formation and the expression of graphical information.In this paper, the first part is of a study on the status and background. On the second part is of the graphics and metaphor graphics. Then focus on the generation and convey meaning with the combination of graphic design case. In this paper, I'll try to combine Metaphor approach and graphic symbols. analysis of the nature and function of Metaphor in Graphic Design. Explore ways in graphic design in the proper use of metaphor graphics And make the language of graphic design more colorful.