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Study On The Cross-cultural Management Of Chinese Transnational Enterprises In Foreign Countries

Posted on:2004-03-24Degree:MasterType:Thesis
Country:ChinaCandidate:X R HuoFull Text:PDF
GTID:2156360122461176Subject:Political economy
Abstract/Summary:PDF Full Text Request
In transnational managing enterprises there exist cross-cultural shock, which would increase expenditure and cost of business, even lead to their failure. The key to success in transnational enterprises is to carry out effective cross-cultural management. The article goes from culture, discuses the cultural differences and its effect on transnational enterprises, then gives cross-cultural management. At last part it analyses the case of Chinese transnational enterprises, and designs the Integration-Assimilation Model for Chinese transnational enterprises in foreign countries.
Keywords/Search Tags:transnational business, cultural differences, cross-cultural management, Integration-Assimilation Model, countermeasures
PDF Full Text Request
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