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Study On The Mode Of Operation Management Of The Institute Of Chongqing Mechanical And Electrical

Posted on:2005-03-08Degree:MasterType:Thesis
Country:ChinaCandidate:Y W LiFull Text:PDF
GTID:2156360125964704Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Along with the reformation of the science and technology system of china more further developing. The scientific research institute converting management system is becoming unavoidable choice. The scientific research institute is carrying through system reformation,from original national institute system to be the enterprise. thus the national institute have huge changes. After the reformed scientific research institute act as absolute the market mainly body. no matter what the management system or the survival mode ,compared with the former,be firely new. The former national scientific research of its existent depended on tradition economy mode,be no doubtful a enormous challenge. Confronted the marketing economy violently competition and exterior environmental continual change,how to establish adapted oneself characteristic development strategy and management mode. maintenance marketing competition ability and enterprise obtain continuance development. becoming every enterprise must confront and be unable avoidable problem. At present. the enterprise generally be faced with enormous problems, Including organization framework setting disreason and operational management mode is not adapted operation developing demand and be absence of reliable development strategy etc. have Severely influenced the enterprise competition ability. No other than through strategy analysis, transforming enterprise operation management system,integrating all piece of resource of the enterprise. will be able to plentiful disinter the enterprise potential. the enterprise will acquire competition advantage and maintenance continuance developing.In 2000 year, the institute of ChongQing mechanical and electrical became the enterprise that be controlled by the state,It adopt the traditional management mode of the national enterprise,but it is not adapted to the demand of the enterprise development。This paper take the institute of ChongQing mechanical and electrical as the study object. carrying through the institute of ChongQing mechanical and electrical exterior circumstance opportunity and threaten along with enterprise inner strongth and wrong analysis, realization enterprise competition ability strategic orientation. defined enterprise developing strategy .Using enterprise reengineering management research. realizing enterprise operation process optimize. establishing the project management mode of the process operation and organization framework, and be base as the enterprise enaged the industry characteristic, At the enterprise operation management ,adopting relationship marketing mode. strengthen operation management idea of taking the market as the guide and taking consumer as the center. finally establishing adoptable the enterprise operation management mode。The research idea of this paper will be good at the operation management person of the institute of ChongQing mechanical and electrical formulating and implementing development strategy. and will served as the future decision-making of the management,at the same time will also served as the other same enterprise of the national used for the reference.
Keywords/Search Tags:Enterprise strategy, Management mode, Business Process Reengineering, Project management, Relationship marketing
PDF Full Text Request
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