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The Enterprise Culture Research Of China Telecom

Posted on:2006-08-03Degree:MasterType:Thesis
Country:ChinaCandidate:J M WeiFull Text:PDF
GTID:2166360152494297Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Background on the modern corporation cultural management and basis on the related theory of the relationship between the enterprise culture construction and the corporation's operation performance, the thesis concludes that constructing enterprise culture well can promote corporation's core competence. Through the case research on CHINA TELECOM, elevate its core competence and keep its long-term and fine operation performance. Consequently, the author makes an effort to reveal a good basic method to construct brilliant enterprise culture.The author mainly elaborates and proves his conclusion in three aspects. Firstly, the author, in theory, generalizes the latest research achievements of enterprise culture, the development of dynamic state and the guide role of the management practice of its construction. Secondly, by analyzing the competitive environment and diagnosing the enterprise culture situation of CHINA TELECOM, the author points out that it is imperative for CHINA TELECOM to enforce the core competence. In the meantime, the author advocates that basing on, abstracting and integrating the original enterprise culture, CHINA TELECOM can build a new one that relies on its ability, adapts to different competitive environment and elevates the corporation's operation performance. Thirdly, by diagnosing the...
Keywords/Search Tags:Enterprise culture, Core competence, Diagnose, Abstract and integrate
PDF Full Text Request
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