Research On The Enterprise's Border Theory And Scale

With the arrival of the kownledge economy, especially the development of the network technology, the marketing expenses and administrative expenses demonstrate the downward trend at the same time inside enterprises. Department slightly show about analysis frame of scope of the enterprise to industry cluster , strategic alliance ,etc. enterprise explanation of organizational form pale then, go on from different angles , different criterion because of the study on problem of scope of the enterprise of the academia at the same time , have not drawn it with the conclusion that even runs counter to. The thesis puts forward the measurement yardstick question of the scope of the enterprise on the basis of investigating that studies forefathers' theory achievement, and introduce the market factor of the products and analyze the change of the scope of the enterprise on this basis, propose the dynamic model of enterprise's development, draw the most influential conclusion of change to the scope of the enterprise of product market. Finally, through to of our country investigation of auto industry , use level analyze from the model, analyze to 20 car manufacturers in our country , have further proved the product market is to the most influential conclusion of scope of the enterprise .