Research In Logistics Industry Development Strategy Of The TianBao Group Company Based On Free Trade Harbor Area Mode

The logistics industry of our country has got the unprecedented developmentsince the end of the 20th century. As "the headspring of the third profits", the modernand international logistics industry has become a pillar industry of developing theinternational economy. And it is an inevitable choice of the economy developmentcurrent that develop the logistics industry quickly.The basic advantage of developing logistics industry in FTZ lies on the policyadvantage and facing the harbor. The establishment of the area of the InternationalLogistics Park makes these advantages more explicit. It's a very important point todevelop the international logistics and foreign logistics industry according to thecharacteristics of FTZ. So, the target of developing logistics in TJFTZ has made sureto develop the international logistics and become area to operate the internationallogistics.The new requirement is needed for logistics enterprise according to the trend ofthe international logistics development. In the text, we analyse the developmentenvironment,the development condition, present condition of logistics, the existenceproblem and the development foregrounds based on the deep comprehend of thelogistics concept and making use of the modern logistics and international logisticstheories, combine the related policy of the FTZ. The more important is we putforward the basic strategy of logistics industry development of TB company, includethe fixed position of the strategy, the mode choice of operation, the path ofdeveloping and the sub-strategy based on the objective and scientific analysis for TBcompany of logistics industry development in it's present condition, advantage andthe restrictive factors. In the end we give some suggestions of the core competencyconstruction and it comes from the evaluation of the core competency of TB companyin the method of quantitative analysis.