Chongqing Exhibition Industry And The City' S Image Dissemination Of Research

The international economic arena, exhibition industry has a "City Economic boosters," "City of bread," the window to the world "," the statement. The exhibition industry has a strong industrial linkage, radiation, urban economic marketing function, but also a modern urban development pursued by the green, smoke, Chaoyang, the economy, therefore, the city of the exhibition crazy, the exhibition industry to become a "city" operators of the first election performance. Exhibition Industry and cities in the natural link, the exhibition industry in the great role in promoting urban development, we need to conscientiously study and explore.Exhibition Industry a direct, free and focus on sexual and economic characteristics of a strong economic radiation functions, political communication function, educational and cultural features and marketing management functions. As a modern urban development of the power of the city will show the development not only to the city of personnel, financial, technical and material exchanges, promote urban economic and social development and can contribute greatly to the information in the production and circulation of the economic and social resources in the consolidation and reorganization, the overall urban development in a benign cycle. Once exhibition industry and urban development formed a benign interaction, will have a combined effect and effects of radiation to promote urban economic development, urban image of the People' s living quality improved. Therefore, the theoretical analysis and case studies to establish exhibition industry in the urban development in a rational positioning and comprehensive efficiency and to improve urban management and urban regional competitiveness and promote urban image transmission is undoubtedly a both important theoretical significance and relevance of the important issue.On this basis, the article by specific to explore domestic and international exhibition industry experience revealed that analysis chongqing exhibition industry, the problems, as well as chongqing is the current exhibition industry has the advantage, and to chongqing Planning Exhibition Hall for a typical case, the image to spell out exhibition industry and urban development that the Expo will not leave the city, the city not from the exhibition "The relationship between the two are interdependent and mutually complementary and mutually reinforcing relationship, and also to take this shows that the" exhibition of city, will show Mong city "in a benign interactive effect.