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Studies On Corporation Culture Of Hotel In China

Posted on:2008-05-20Degree:MasterType:Thesis
Country:ChinaCandidate:Y TianFull Text:PDF
GTID:2189360215958366Subject:Marxist theory and ideological and political education
Abstract/Summary:PDF Full Text Request
After the reformation policy and opening to the outside world, the hotel industry is the earliest industry that connect with the world level after development of two decades, Chinese hotel had followed with the world guesthouse trade although other country's hotel industry precede china's hotel trade about one century, while, the achievements are there for all to see. Following the progress of globalization and our entry to WTO, the great market in china had been focused on; foreign hotel management group had got a rapid development in near ten years in china. Nowadays, more and more mangers of the hotel have realize the serious situation, and started to accept the foreign methods of management. Because of short developing history and less culture accumulation, there is some misunderstanding between the corporation culture and the manager, however, the old model does not fit the new situation, and how to deal with this question is the key to china's hotel industry. Culture is very important to success of one corporation; a good corporation culture is the secret that a company grows from youth to maturity. Good service to client is the hotel's goal, so that the hotel is a personification corporation with cultural temperament. The hotel culture is a part of the company culture, oriental from the western developed country. We can see that the hotel's culture have a great active influence on the hotel operation, so china's hotel should get rid of dazzle from realization and practice, and establish a hotel culture which is full of Chinese feature, on the basis of that, we could get success in the world competition of hotel culture. It is obviously that the hotel culture will become the main competition power in hotel industry in 21 century.This article analyses the situation and the shortcoming of china's hotel industry on the basis of expounding the hotel culture for culture play an important role in this industry. Combine the successful foreign hotel cases with china's hotel situation to offer the some countermeasure to establishment of the corporation culture. Wish to devote to development of china's hotel industry.
Keywords/Search Tags:hotel, corporation culture, construction
PDF Full Text Request
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