The Research On Competitiveness Of ShenTong Express Delivery Service Co. Ltd., Zhengzhou

In China, Express Delivery is a rising industry which is rapidly developing. Due to the big demands of China market, private express enterprises emerged as the times required and grew up swiftly. However, facing the policy inclining to the China post EMS and the plentiful entering of the international express enterprises, how to reply and how to find the way of competition is still unsettled for the internal private enterprises.In this article, based on the correlative theories of competitiveness, the circumstances and the problems of Shen Tong Express Delivery Service Corporation in Zhengzhou are detailed analyzed. And then, the competitiveness appraise system is built according to the front analyses. The strength and weakness of Shen Tong Express Delivery Service Corporation in Zhengzhou are all summed up by the calculation and analyses of the appraise system. In the first part of the article, three inscapes are summed up, they are the resources, abilities and external environments of an enterprise. After that, integrating the characters of express industry, the competitiveness appraise system of Shen Tong Express Delivery Service Corporation in Zhengzhou are formed. At last, after the calculation and analyses, the improving measures are brought forward, such as establishing reasonable performance,rewards and punishments systems, improving service quality and service level, keeping learning and innovating, and so on.It is necessary to study the competitiveness of private express enterprises, because the market share of private enterprises is becoming larger and larger and the contributions to Chinese economy are becoming more and more. It is hoped to promote some references to other express enterprises through this article.