The Competitiveness Study Of Taiwan-funded Agricultural Enterprises In Fujian

On the competitiveness of agricultural enterprises is a complex study of the systematic research, comparing with the competitiveness of industrial enterprises, scholars at home and abroad are much less. Chinese scholars have not put forward a systematic study on the theoretical framework of the competitiveness of agricultural enterprises, and also not the quantity model to apply quantitative analysis. At this stage, Chinese agricultural competitiveness of enterprises located in the agricultural areas in the analysis of environmental, agricultural production of specific elements and draw lessons from the core competitiveness of industrial enterprises. Moreover, agricultural cooperation between Fujian and Taiwan for more than 20 years, now, as well as the great support of the Government to relax the conditions of preferential policies made many Taiwan businessmen to invest in Fujian agriculture, and achieved fruitful results. However, many problems also will be exposed, the most obvious, the model of efficiency in agricultural cooperation between Fujian and Taiwan, the function of Farmer Cooperation Organization has not brought into full play, how to bind with the benefit between Taiwan business and local farmers, and a series of outstanding issues to be resolved. The study on competitiveness of Taiwan-funded agricultural enterprises in Fujian not only has obvious theoretical significance, but also has strong practical significance.On the study of content, which can be divided into five main parts: the development of the status quo and problems about Fujian Taiwan-funded agricultural enterprises; the environmental analysis of Taiwan-funded agricultural enterprises in Fujian; the industrial chain analysis of Fujian Taiwan-funded agricultural enterprises ; the competitive element analysis of Fujian Taiwan-funded agricultural enterprises, as well as competitive comprehensive evaluation of Taiwan-funded agricultural enterprises in Fujian.On the study of structure, in accordance with this "theory theory - normative analysis - applied research," the study mode, the theoretical study at home and abroad, summed up the results of analysis, description of Taiwan-funded agricultural enterprises in Fujian's development status and the problems faced by, the function of regional economic cooperation theory, the agricultural industrial chain Porter's theory and the theory of competitive elements of the Fujian Taiwan-funded agricultural regional environment, agriculture related organizations, as well as enterprises agricultural enterprises competitive elements in-depth theoretical analysis, empirical analysis through final Methods of Taiwan-funded agricultural enterprises in Fujian comprehensive evaluation, and to propose corresponding countermeasures.In the research methods, the use of AHP, Fujian Construction of Taiwan-funded agricultural enterprises competitive comprehensive evaluation system will be competitive evaluation indicators divided into factors of competitiveness, competitiveness and performance of the source of competitiveness, three levels are guidelines layer, it is under the criteria of the specific content of the analysis of the indicators and score. The use of expert advice on the various indicators of competitiveness evaluation, and through empirical study of four representative of Taiwan-funded agricultural enterprises in Fujian, that the competitiveness of the corresponding size.The study concluded, that affect the competitiveness of factors, the Government policy on the environment and ecological agricultural enterprises play a crucial role. In the competitive performance of the agricultural products of the brand recognition and corporate profit growth is the most competitive direct manifestations. In the source of competitiveness, human capital, agricultural technology and quality of agricultural products access to internal agricultural enterprises is the source of competitiveness.