The Development Research About Tourism Product Of Convention And Exhibition In Zhengzhou City

Along with the lives level's enhancement of the people, the tourism of convention and exhibition become a kind of rapidly developed traveling product by its unique superiority.The tourism of convention and exhibition have another name is " the Jewellery on the traveling crown ", After China joins WTO, the giant market demand had decided the magnificent prospect of the convention and exhibition tourism. Some people say that, China has the possibility to become the the most important destination of the international convention and exhibition tourism in 21st century. As the sunrise industry in China, It has the very big market potential without doubtly.The fast and health development cannot leave the research to the tourism of convention and exhibition, specially seeks to a way that suit our country own actual situation is extremely important.Under this background, this article take The tourism product of convention and exhibition in Henan,Zhengzhou as the research object, It has inherited in the research outstanding achievement of this domain, take the correlation theory as the instruction, Through analysis the definition of the convention and exhibition and the tourism of convention and exhibition, definited the concept of the tourism of convention and exhibition, and classificated the type of The tourism of convention and exhibition.This article analysis the SWOT conditions of the Zhengzhou' convention and exhibition tourism, and proposed the tourism product development system of convention and exhibition in this foundation, Separately from the government, the travel agency, the hotel three angles to develop the tourism product of convention and exhibition.