Font Size: a A A

Based On Core Competitiveness Inner Mongolian Tourist Business Human Resources Development System Research

Posted on:2010-12-21Degree:MasterType:Thesis
Country:ChinaCandidate:T JiaFull Text:PDF
GTID:2189360278467840Subject:Business management
Abstract/Summary:PDF Full Text Request
Tourism in China present is occupying a fast growth stage. The tourism population and tourist income have proven the above conclusion. Looking from the Inner Mongolian area, because the rapid growths of Inner Mongolian economy as well as per capita disposable income the growth, in recent years, the Inner Mongolian area's tourism presented the growth tendency. However, Enters has analyzed the Inner Mongolian tourism the statistical index, we discover the Inner Mongolian area travel agency's growth rate and tourist income growth rate basically quite. Looking from microscopic, Tourism revenue divided by number of travel agencies and the majority is the small travel agency. The majority travel agencies attract the tourist by the low price, The excessively low price creates fault includes: The travel agency profit is not high; The staff enthusiasm is low; The product quality is inferior; Harms the Inner Mongolian tourism image; Causes the enterprise being hard long-term development. Inner Mongolian tourist business wants the long-term development, must change many, including: Change competitive strategy; Found the suitable enterprise development path; Sets up the product brand; establishes the enterprise core competitiveness. For these reasons, this article from the theory of core competence analysis, tourism enterprises to identify the characteristics of core competencies, as well as human resources development in the tourism enterprise's core competitiveness of the role of nurturing. In this foundation, According to my experience, understanding and analysis of survey, analyzes Inner Mongolian tourist business human resources development present situation and question. Looks through this article related elaboration, can provide certain theoretical guidance for the Inner Mongolian tourist business long-term development.
Keywords/Search Tags:Inner Mongolia, tourist business, core competitiveness, human resources development
PDF Full Text Request
Related items