Research On Strategic Development Of Beitai Iron & Steel Group

Beitai Iron & Steel limited liability company is the core enterprise in Beitai Iron & Steel Group, it has collaborated with Benxi beiying Co.,ltd., and other six companies to set up a major industry group. Now, the developing pressure of this corporation has been increased because of the financial crisis and domestic policy adjusting. The new strategy development and aim have to be done urgently to meet the environment change.First of all, this thesis which points out the influence of outside environment changing to Beitai Iron & Steel Group begins from the analysis of the inside and outside circumstance. The thesis makes an overall description about business condition of Beitai Iron & Steel Group and an in-depth analysis about some achievements, deficiency, some problems and challenge in development process. And then it analyzes Beitai's business condition based on its resource and capability.Second, this thesis makes a thorough analysis about Beitai Iron & Steel Group's inside and outside environment in terms of SWOT analysis which points out the influences of changing of environment to Beitai Iron & Steel Group. Based on that conclusion, we definite Beitai Iron & Steel's general goal and every member unit plan goal, and draw up strategic development for a future period of time. All these strategies give full scope to their advantages and take advantage of opportunities for its development.Finally, this thesis narrates some important safeguard mechanisms about implement of strategy development. For the purpose of ensuring the implementation of overall development aims, we carry out technical reform, strengthening human resource management, accelerating network building, strengthening financial management, raising cooperation and so on to strengthen implementation capacity, confirm it optimum and fine development along the direction of established enterprise strategy and achieve its long-term stable developing goal.