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The Study Of Luoyang Er-Cheng Cultural Resources Tourism Development

Posted on:2011-04-22Degree:MasterType:Thesis
Country:ChinaCandidate:J W ChengFull Text:PDF
GTID:2189360305450235Subject:Cultural industry management
Abstract/Summary:PDF Full Text Request
Cheng brothers founded the Luoyang School and became the representatives of the School of Ra-tionality.They are also the founder of Neo-Confucianism,which is one of the traditional academic study and post-feudal society mainstream ideology. Past thousand years, Cheng brothers has through a "people-Ghost-God-Philosophy" positive and negative comprehensive evaluation process.Because of the power of thought itself, its jurisprudence, the promotion and rulers disciples advocated, Cheng brothers and Luo School of Science is extremely respected.So there are a large number of ancient monuments to commemorate them in China and has formed Er-Cheng cultural resources. The tourism industry development of Er-Cheng's cultural resources is not only very important for the cultural industry development of heritage site,but also has a significant influence on China's current construction of a harmonious society.Luoyang as the Er-Cheng's primary residence, lectures and writings's place, there are a lot of Er-Cheng related material and spiritual cultural resources.The type of material cultural resources includes Cheng cemetery,Yichuan College and the Hometown of the Cheng brothers.The type of spiritual cultural resources includes the thoughts of Cheng brothers, anecdote and legend.The tourism industry development of these cultural resources has a great influence on Song County and Yichuan County 's economic development.With the development of Luoyanng's economy,the tourism industry has made a great achievement.But there are still a lot of problems in the Er-Cheng cultural resources's industry development. Based on the analysis of Luoyang Er-Cheng's cultural resources development,this article suggests a series of recommendations and measures.This article is divided into three major sections except the foreword.Chapter lwas mainly on combing and finishing of Luoyang Er-Cheng cultural resources from the material and spiritual perspectives. After detailed analysis,we find Luoyang Er-Cheng cultural resources had a character of high-profile, multi-material sites, rich resources and so on.Both of these characters are very important to Luoyang tourism development.Chapterâ…¡deseribes the tourism development situation of Luoyang Er-Cheng cultural resources and its influence on the regional economic and social development. After reform and opening up, the tourism development of Luoyang Er-Cheng cultural resources has made a great achievement,such as rehabilitation and expansion of the site, making scientific tourism development plan and so on. Meanwhile the tourism industry development of Er-Cheng's cultural resources is not only very important for the cultural industry development of heritage site,but also has a significant influence on China's current construction of a harmonious society.Chapterâ…¢is the core and stress of the whole article, the author makes a serious analysis of Luoyang Er-Cheng cultural resources and suggests a series of actions. On the basis of a detailed analysis on the internal and external environmental factors of the Luoyang Er-Cheng cultural resources tourism development,it uses the SWOT model,namely(Strengths),inferior(Weakness),Developmentopportunities(Opportunitie s),and the challenges facing(Threats)to match the real situation to make the competitive strategic choices.It also gives the feasibility of the development of Er-Cheng cultural resources tourism corresponding with the challenges and weaknesses of Luoyang Er-Cheng cultural resources tourism development.
Keywords/Search Tags:Luoyang, Er-Cheng cultural resources, SWOT Analysis, Tactics
PDF Full Text Request
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