Chinese Dairy Industry Business Model Research

With the development of China's economic and the rise of the level of people's lives, the consumption of dairy products become more and more popular. But, the management pattern of China's dairy business is obviously not perfect in contrast of the need of market economic. The malicious "Melamine" affair is the concrete expression of China's dairy business. What is the basic effect of this affair? Is it accident or inevitable? What we can learn from it? What is the direction and development pattern of China's dairy business? Now, the reform of market economic is going deeper in China and the central government has already made the decision to support this trend. In this case, it is a meaningful work to review the development of China's dairy for constructing a development pattern in accordance of China's economic strategy. At the same time, we can find out that most big dairy businesses such as Meng Niu and Yi Li are located in national minority area and these businesses are the support of government's finance. So, the study of development pattern of China's dairy business can accelerate the economic development and assure the safe and social stability of national minority area.There are three main study method of this article:empirical study, normative research and comparative analysis. Empirical study helps us get important data of the development of China's dairy business. Thus, we can describe the condition of China's dairy and make forecast. Through normative research, this article will point that it is wrong in commenting the development of dairy business just in the speed of its development without thinking about "good" and "bad". We must treat the problem of China's dairy and make it go in the way of health development. Through comparative analysis, this article study the development pattern of dairy business in Australia, New Zealand and India and make a full summary of their's successful experience.Now, there is no study on the development of dairy business. So, the choose of the theme of this article is original. Moreover, this article make a connection of Management and Economic science such as outsourcing theory in order to analyze the problem of China's dairy in a deep level. This helps this article get rid of superficial analysis.Through the study of history, we can find out that there are five stages of China's dairy:slow development stage, quick development stage, adjust stage, high-speed development stage and re-adjust stage. In the standard of whether the mild source is outsourced, we can divide the development of China's dairy business into two models:before development model and after development model. The before development model can help the business seize the market quickly at the begging of the development in the risk of the threat of milk resource. The after development model can help the business assure the safe of milk resource in the cost of delay the chance of expanding. Through the successful experience of Australia, New Zealand and India, summing up the lesson of "Melamine" affair, we can conclude that China's dairy business must persist the sustainable development pattern. This asked we should make great efforts in both exterior and interior environment.