Cstc Dalian Branch Of Competitive Strategy Discussion

Under more and more drastic modern marketing competition, SGS-CSTC Dalian Branch, which is a service provider for I/E commodity inspection, has to face the phantasmagoric environment. It is a key problem for her to find a suitable development road.The problem is deeply researched from the range of enterprise competition strategy, it is used the analysis methods, such as "Boston Matrix" form and "SWOT Matrix" from , that researches and compares the company' s service(product), the strength/weakness of internal environment and the opportunity/threat of the external environment.On the basis of above researching, it is chosen that the intense strategy basic difference as the guidelines. The competition strategy project is made, including of:a. Service item development and adjustmentb. Client managementc. Assessment criteria projectFinal, the implement and insurance for "Competition Strategy Project" is discussed, including of the adjustment for organization structure, new service item development and the implement for Assessment criteria project.It is valuable for the other Chinese service enterprises with the same background as SGS-CSTC Dalian Branch Company.