| Yuanyang Hani Terrace scenic spot has not only the terrace scenery which is the biggest shock in the world but also the richest Hani culture with a long history. The local tourism has made a big progress since Expo Yuanyang Hani Terrace Tourism Development Co., Ltd. established in 2008 and orderly developed tourism industry. But after Honghe Hani Terrace succeeded in applying for the World Culture Heritage in 2013, the discussions on the protection and development of the heritage produce new pressure and challenge to the development of Yuanyang Hani Terrace scenic spot and the growth of local tour industry. This article researches the development of tourism products in world heritage area, then plans a series of tourism products which are suitable for sustainable development requirements and finds out a way to better protect terrace, develop tourism, drive local people to be rich, and promote local economic development. The researches mainly use the way of the combination of literature check and field research. The researches draw the experiences of tourism product developments in domestic and foreign heritage area, contrast and analyze status of domestic and foreign terrace tourism products, use SWOT analytical method to analyze how to develop the tourism products of Expo Yuanyang Hani Terrace Tourism Development Co., Ltd., then points out the strategic choice to Yuanyang Hani Terrace tourism products, plans tourism lines, tourism catering, tourism accommodation, tourism traffic, leisure holiday, village tourism, culture experience, featured tourism commodities, special tourism and so on,to be become a series of tourism products. |
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