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Study On Optimization Of Logistics And Distribution System Of YC Oil Marketing Company

Posted on:2012-07-09Degree:MasterType:Thesis
Country:ChinaCandidate:W ZhangFull Text:PDF
GTID:2211330368488965Subject:Business Administration
Abstract/Summary:PDF Full Text Request
As we all know, the logistics enterprise, "the third profit source" and seek a breakthrough to explore this source of profit oil sales become a business imperative. At the end of the logistics distribution, logistics and economic efficiency has to improve, optimize, improve the logistics system, improve service, reduce costs and other functions in the logistics system plays an important role, so the logistics has become a source of oil marketing companies tap the profits of breakthrough, but also more and more show its importance.This paper take advantage of oil marketing company in the YC learned during the actual logistics and distribution, after a lot of field trips, research, combined with modern logistics, modern marketing concept of learning and knowledge typical of China's existing oil logistics features combined together, the scientific concept of development and market economic theory as a guide to modern logistics management, managerial economics, Dianzaishangwu learn the theoretical basis, with typical data analysis and survey methods, combined with the company's actual situation, the use of "integrated analysis and comparative analysis of the combination, "" theory and empirical research combined, "" a combination of quantitative and qualitative "approach to progressive research.The main research article includes the following sections:(1) Introduction. This paper describes the background of topics, topics of significance, research ideas and research methods. (2) the theory are reviewed. Mainly related to logistics and logistics management concepts relating to the development process and related management theories. (3) YC oil marketing companies logistics situation and problem analysis. In this section, first introduced YC oil marketing companies (hereinafter referred to as YC sales) company profile, and its existing distribution system conditions. At the same time, combined with the strategic management of the SWOT strategic matrix method, YC oil sales and external environment and logistics and distribution system for step by step analysis, looking for its existing logistics and distribution problems, and trying to find the reason. (4) YC oil marketing companies oil logistics and distribution system optimization. In this section, the main oil distribution pattern of the traditional concept of the regional model to analyze the shortcomings of the traditional model of oil distribution system and the implementation problems encountered, proposed optimization analysis of the shortest way to analyze the gas station unreasonable layout of the performance and to determine the number and layout from the perspective of two gas station rationalization, the rationalization of the oil distribution centers to study the issue. (5) YC oil marketing companies to optimize logistics and distribution system-related security.Based on the existing distribution methods of analysis, an analysis of the company's existing distribution methods of the drawbacks and deficiencies. Hoped to graft a modern logistics and distribution ideas to the company's distribution model to the oil, further innovations in its existing marketing system, form a highly efficient, agile, fast-running modern logistics, improve the market competitiveness of YC oil and continued profitability. While some other peer companies to improve learning.
Keywords/Search Tags:Oil sales, logistics, optimization studies, YC oil
PDF Full Text Request
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