Research And Development In Yunnan Film Tourism

Film induced tourism,a film and television shooting,making the whole process of things and Television is a film and television creative combination of special tourism attraction tourism activities.Tourism is an emerging concept of culture is a theme of travel mode,it belongs to a special tourism. There is a close link with the film and television works. Compared with the traditional forms of tourism,film tourism despite a late start,but this rising star of the film and television tourism more in line with needs of the visitor’s experience.Yunnan television tourism is to conform to the requirements of the times and history.Based on the development of Yunnan film and television tourism as the theme, first study the theory of movie and TV tourism defines the concept of the scope of movie and TV tourism analysis of the types and characteristics of movie and TV tourism and starting from the double value of movie and TV tourism. The mutual promoting effect of movie and TV tourism to the film and television industry and tourism industry so that the development of film and television tourism has important practical significance. On this basis combining with the current development status of movie and TV tourism in China,through the analysis of the characteristics of Yunnan tourism resources and market,there is the characteristic and development of market research in Yunnan film tourism in question,designed in line with the characteristics of Yunnan’s tourism products,propose targeted film tourism development strategy and measures.Finally,this paper sums up the full text,reflect the inadequacies of the study and puts forward some ideas and suggestions about the future development direction of movie and TV tourism,in order to realize the healthy development of Yunnan tourism sustainable.