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The Study Construction Of Enterprise Culture About Yunnan Yuanxin Company

Posted on:2014-08-04Degree:MasterType:Thesis
Country:ChinaCandidate:F GaoFull Text:PDF
GTID:2269330425976300Subject:Business Administration
Abstract/Summary:PDF Full Text Request
Since the1980s, the enterprise culture quickly popular in enterprise management, many enterprises have to strengthen the construction of enterprise culture, to build the core competitiveness of enterprises, to deal with rising competition market environment. A sense, the competition between the enterprises is more and more embodied in the enterprise culture level, especially in the era of knowledge economy, human resources become the most precious resources of era background. The competition between enterprises has been more and more embodied in the corporate culture level, especially in the era of knowledge economy, human resources become the most valuable resources under the background of the times, only those enterprises with excellent enterprise culture, can provide a good working atmosphere for the staff, working enthusiasm greatly upgrading of staff and a sense of belonging for the enterprise, thus injecting more positive energy for the development of enterprises. The corporate culture is a kind of exotic, although the enterprise culture is an important part of the core competitiveness of enterprises has become the enterprise management of our country’s consensus, but because of the corporate culture construction is still in an initial stage, the construction of enterprise culture a lot of enterprise management, enterprise culture connotation for the content, flow problems without a comprehensive and correct understanding of enterprise culture construction, which leads to the unsatisfactory results, it is difficult to meet the need of enterprise development. In the market economy system reform under the background, the market environment will be more cruel, how to take effective measures to strengthen the building of enterprise culture, contribute more energy for the core competitiveness of enterprises are constantly testing enterprise management wisdom. This paper selects Yunnan far letter Technology Co., Ltd. as the research object, the integrated use of literature research, case studies, research and other research methods, subject knowledge combines human resource management, organizational behavior, enterprise management, by the domestic and foreign enterprise culture construction theory as the guide, to Yunnan. Current situation and problems of enterprise culture construction science and technology limited company is a comprehensive and detailed analysis, and on this basis puts forward the building of enterprise culture of the company’s strategy and implement measures, in order to provide the experience beneficial guide for Yunnan far Technology Co. Ltd and more enterprises to carry out the construction of enterprise culture.
Keywords/Search Tags:Corporate culture, Diagnostic analysis, Strategyimplementation
PDF Full Text Request
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