| The influence of corporate culture in the organizational context is becoming more and more important in modern enterprises.It is the soft power of the enterprise and the spiritual power and support for the long-term development of the enterprise.As the top management of an enterprise,should think about how to establish an excellent corporate culture and regard the construction of corporate culture as the primary task and mission of corporate development.As a manager,you shall firstly understand the meaning and influence of corporate organizational culture,and then to study how to establish and realize the unique corporate culture of the corporate organization and build an innovative corporate culture mechanism.For multinational companies,the unity and integration of corporate cultures are needed to solve the problems and deviations in the process of corporate culture construction and development.To enhance the executive power of corporate culture and the awareness and participation of all employees of the corporate culture,and to formulate detailed implementation solutions for the construction of corporate organizational culture.This paper sorts out and studies the status quo of corporate culture construction of F company,combines the theoretical knowledge of corporate culture of Edgar Schein,Terence Deer and domestic Wang Jipeng,as well as the study and combing of a large number of corporate culture-related literature materials,etc.Adopt research methods such as survey research,comparative research and case analysis,and through interviews,questionnaire surveys,logical analysis,etc.,analyzed the status quo of company F’s corporate culture and multiculturalism,analyze the three dimensions of spiritual culture,institutional culture and behavioral culture,and analyze the multicultural conflicts,unsound incentive mechanisms,and effective communication mechanisms in the process of building F’s corporate culture.Scarcity and insufficient execution of corporate culture construction are the reasons for the outstanding problems in the process of corporate culture construction of F,and then proposed the system construction of the optimization plan of corporate culture construction of F company,which mainly includes strengthening the corporate purpose and core values,and improving the incentive mechanism.Manage,improve the company’s internal communication capabilities and create a strong executive force,etc.,and give the optimization plan the implementation goals,guarantee system measures,and implementation measures evaluation system.Finally,the research deficiencies and prospects of corporate culture construction are carried out.Elaboration.The research results of this paper show that Company F has certain theoretical and practical value and reference significance in the future development and optimization of corporate culture.At the same time,it has certain practical guiding significance for domestic enterprises and multinational enterprises in the construction and optimization of corporate culture,and will be further in the future.In-depth research on the construction and optimization of corporate culture has played a role in attracting new ideas. |