Based On The Collaborative Supply Chain CPFR Operating Mode And Its Application In Jiangling Motors Co., LTD

In today’s automobile enterprises, the demand of automobile become more and more personalized and changes quickly. Thus it lead to more requirements on automobile enterprise supply chain. In order to survive the enterprise should compete on product development, agile manufacturing, lean production, quick response.Automobile enterprises need strengthen the logistics supply chain management, effectively integrate the internal resources to solve the automobile enterprise, accurately grasp the customer demand, rapidly integrate the external resources and through the smooth logistic, information flow to reduce inventory, reduce costs, and make rapid and accurate response to the demand of the market.Supply chain management will help the auto enterprise under the uncertain market environment, enhance the anti risk ability and market reaction of agility, and reduce the cost to ensure that funds chain. The competition between enterprises is increasingly fierce, the competition is not a car companies and another vehicle competition, but between the supply chain and another supply chain competition. Highly integrated automobile company need to realize the logistics, capital flow and information flow, and the interior has a higher level of management, but supplier, vendor coordination is a big problem. The implementation of supply chain collaboration management is necessary; therefore the implementation of CPFR is a good choice. In this paper, the analysis and research on these aspects are important.It is under such background, this paper mainly discusses the purpose and significance of CPFR, analysis of supply chain collaborative management connotation, characteristics, development course, and introduces the implementation of CPFR operation steps and running mechanism of CPFR, creations inventory contradictions of jiangling motors co., LTD., mainly illustrates the jiangling together with our suppliers. The paper include six chapters, the first chapter is introduction, the second chapter is an overview of the supply chain coordination and CPFR, the third chapter is jiangling motors co., LTD. The background of the implementation of CPFR, the fourth chapter of jiangling motors co., LTD., the implementation of CPFR present situation analysis, the fifth chapter for jiangling motors co., LTD. Measures to improve the operating model of CPFR, the sixth chapter is the conclusion and prospect.In this paper, based on the study of the mechanism of Jiangling motors co., LTD’s stock implementation of CPFR, we analyze its benefits; And through the building of information communication between members and members of the supply chain, profit distribution, etc., further develop the organizational structure of supply chain management theory; By analyzing the conclusion of the supply chain CPFR mechanism, develop demand forecasting theory, coordination theory, inventory theory, distribution theory, etc. Through the analysis of the benefits of Jiangling motors co., LTD CPFR implementation, on the one hand, to improve domestic enterprises implement CPFR provides powerful evidence to persuade. In the application of CPFR, can achieve a lot of benefits, can realize to consumers as the center of the prediction, planning, optimization, analysis, coordination and execution. On the other hand, it can improve the operation level of Jiangling motors co., LTD, for China’s domestic enterprise management and operation level and competitiveness.