"Central Weekly" And KMT Political Propaganda

"Central Weekly" is direct management by the Chinese Kuomintang Central Propaganda Department, it’s the affairs journal of the political commentary which published in the current, founded in June 1928, once a week, until June 1937 to stop issuing, during which a total of four hundred seventy-three published. Its in Changsha reopened After the war in 1938, renamed "Central Weekly," published in August, the same year it moved to Chongqing, ceased publication in November 1948. "Central Weekly" is directly under the jurisdiction and control in the Kuomintang propaganda department and the only issue in the KMT, few outsiders can touch it, as journals in the strict sense, compared to the other party newspaper, which has a more intense color of the party. It reflects the Kuomintang propaganda’s ideological color and the mechanism propaganda in it behinds. This paper dawn up the Kuomintang reign decade between 1928-1937, "the Central Weekly" as the research object to analyze the political propaganda and public opinion Kuomintang color in this period. "Central Weekly" mianly report one week main events inside and outside in the KMT, it’s main contents can be divided into "A week event Review", "propaganda points this week," "Selected", "Special Report" and several other sectors, which covers the Kuomintang political propaganda and news commentary in each period, the contents of prominent KMT mainstream ideology, with particular emphasis on the Three Principles of the publicity."Central Weekly" as the KMT Central Committee issued which issued internal, mianly on the KMT party headquarters at all levels, reading groups, mainly the KMT party members of each party, not only theoretical propaganda, also on the issuance system,by which controls the local party headquarters, paly the role of supervision and guidance to the local party, to provide organizational security for the Kuomintang propaganda. Due to the influence of the "central Weekly" in grassroots KMT party headquarters, which is also responsible for the party Kuomintang party inside propaganda, act as textbooks serve as the grassroots party headquarters, with strong official and party color. Its author groups, mianly the KMT’s internal affairs, reflecting the tendency of the Kuomintang propaganda of public opinion, it can be seen from a number of major events and comments reports. As a newsletter category and journals, "the central Weekly" conveys the latest political in a week, party dynamic,it show the characteristics of attaching importance to party righteous propaganda, news commentary on its content, and lack of theoretical.Under the political of system vulnerable dictatorship, the KMT party headquarters grassroots organization system are loose, grassroots organizational often in name only, it is difficult to achieve a real central control. Like most of the Kuomintang propaganda publication, "Central Weekly" did not achieve the desired publicity.