Comparison Of Chinese And Korean Cultural Industry Competitiveness

In today’s world, culture, politics and economy are interpenetrative,and cultural industry has become an important factor for a country to enhance the comprehensive national strength and international competitiveness. China and South Korea are friendly neighbor, and cultural ties between the two countries has a long history, cultural exchanges have become increasingly frequent, our country often hold cultural activities which have rich content and various forms with the Republic of Korea, and the establishment of China-Korea FTA will also provides a convenient for the cultural trade between two countries. In recent years, South Korea’s cultural industry has developed rapidly, and set off a kind of "Korean wave" in the world, especially has a significant impact to our country, the film and TV culture, clothing culture and diet culture of South Korea’s are very popular among consumers in our country. However, China and South Korea have similar cultural traditions, and some Korean culture originated from China’s traditional culture, China’s cultural industry development actually has not been able to obtain as many achievements as South Korea. Therefore, our country should be reflection, and we should learn the experience of Korean culture industry development actively to promote the development of Chinese culture industry.At first, this paper compares the development of cultural industry between China and South Korea, both involving the overall situation of the development of cultural industries, and the analysis of five aspects, containing film and television, animation, games, books, audio and video for more detailed comparison. Then collect a large number of data and use three different kinks of index such as the export market share index to analyze the competitiveness of the cultural industry between China and South Korea. Through the analysis of a large amount of data shows that China’s cultural trade has "short board" phenomenon, and the main part of the cultural trade concentrate on the traditional project of low value-added. Although China is cultural trade powers, but not the cultural trade power. In addition, this article also introduces China’s cultural industry development issues, including the government support is not enough. the international marketing is weak, the lack of compound talents, leading enterprises and famous brands lack, lack of cultural innovation in five aspects, and then puts forward corresponding solving measures to solve these problems in order to promote a better and faster development of China’s cultural industry.