Study On The Competiton Of Chinese Private Express Enterprise

Express industry is a kind of modern service industry which is productive andconsumptive. At the same time, this article collected a large amount of data,established coefficient matrix of relative indicators for qualitative and quantitativeanalysis which can make research findings more objectivity and credibility andovercome the ambiguity and subjectivity of text analysis.At the beginning of this article, this paper gave detailed analysis of themacro-environment of the private express delivery companies from the angle ofeconomic environment, transport policy and technical environment. Secondly, buildprivate Courier enterprise competitiveness indicators, using the combination ofqualitative and quantitative analysis method, comparing state-owned express deliverycompanies and foreign express companies, the private Courier enterprisecompetitiveness index made a comparative analysis. Lastly. on the basis of a detailedanalysis of the typical macro-environment and status of competition of the fourprivate companies, the paper had used the SWOT model as a theoretical support toresearch and explore the advantages, weaknesses, opportunities as well as the threatsof private express delivery companies in China after which some advice aboutpromoting competitive were come up with.