A Study On Chinese Automotive Manufacture Enterprise Horizontal Merger Supply Chain Integration

With the global economic integration on the corner, the scope of the enterprisecompetition expands rapidly and the competition level is intensifiedunprecedented.Many automobile manufacturers for enhance their competitiveadvantage and adapt to market changes,enterprise chosen M&A to implementstrategic and joint ventures in the allocation of resources.There have had extensiveclimaxes of corporate M&A since the1990s.However, M&A is not always successful. M&A need to do a kind of jobs.Thesome stages are considered to necessary for the M&A include preparation,negotiation,internal integration and external integration.The main reason for the failure of M&Ais Merger integration can not achieve the purpose of mergers and acquisitions.Theautomobile manufacturers horizontal merger will face these problems.Supply chainintegration is the main content of automobile manufacturers the horizontal merger,andthe key automobile manufacturing enterprise success of horizontal merger.Paper takes automobile manufacturers horizontal merger as the researchobject.Systematic analysis of the automobile manufacturers horizontal merger twoseparate acts of supply chain integration.To basis of automobile manufacturershorizontal merger supply chain integration situation and related Theory,thatconstructed automobile manufacturers supply chain model mafter the horizontalmerger,and studies internal,upriver suppliers,downriver distributors and supply chainrelationships.Paper mainly divided into the following sections.The first part of the article is to study the background,Current Situation andRelevant theory.Introduces study the background,Current Situation and Relevanttheory and explain the paper study significance.Provide the theoretical basis bysummary of relevant theories.This section includes chapters I and II.The second part is the main body of the paper.Firstly introduced the currentdevelopment of China’s Automobile manufacturing enterprises and problems.Second,based on the principles and processes of automobile manufacturing enterprisehorizontal merger supply chain integration,made Automobile manufacturershorizontal merger supply chain integration model,and analysis the Specific content ofsupply chain integration, include internal integrationupriver suppliers,downriverdistributors and supply chain relationships And put forward the correspondingintegration strategy.Automobile manufacturing enterprises using the framework ofhorizontal merger supply chain integration model.This section includes chapters VIand VIIThe third part is a case analysis and conclusions.improve the content of the paperthrough analysis of specific cases.The final conclusion of the paper,according toChina’s automobile manufacturers horizontal merger situation and research,pointedout that China’s automobile manufacturing enterprises supply chain integration mainly mode is symbiotic mode.This section includes chapters VI and VII.