Research On Promoting The Core Competitiveness Of Food Enterprises In Good Faith

Hunger breeds discontentment, food is a necessity of life, a reference standardit is common people life happiness index, but also a vital role in improving thenational physical quality. At present, there is a lot of food safety events let peopleon domestic food question sound is more and more big, to the entire foodenterprises integrity also produced a doubt. If the lack of credibility, thedevelopment of food industry will be in crisis.This paper mainly includes six aspects:At the first is the introduction. It mainly introduces the research background,significance, the present situation at home and abroad and the research structure.The second is a summary of the theory. Mainly in the enterprise behavioreconomics, food quality management theory, this paper do research for theoreticalsupport, the definition of enterprise credit, analysis of its connotation, explainingthe relationship of enterprise credit and enterprise competitiveness of the two.The third is the impact of lack of credibility for food enterprises on enterprisecompetitiveness. Through the analysis of the status of lack of credibility for foodenterprises and concrete manifestation, expounds the damage, thus further brieflyeffect of honesty deficiency of food enterprises on enterprise competitiveness.The forth is the analysis of the factors affecting the lack of credibility of foodenterprises. Mainly through literature analysis and empirical analysis of case dataof two aspects in data collection, real and effective, and root cause analysis.The fifth is the credit construction of food business advice and how tomaintain the core competitiveness of enterprises that consolidation.The sixth is a brief conclusion of the full text, and put forward the prospectsfor further research content.