An Empirical Research Of W Company On Supply Chain Integration

With the accelerating process of economic globalization, our country has been incorporated into the integration of global market competition. Foreign companies continue to come into the domestic market at the same time, domestic enterprises are also constantly in the global market, the domestic market environment has great changes have taken place. To enhance strength of domestic enterprises, companies expand enter the foreign market, and foreign enterprises to enter the domestic market, the use of domestic cheap labor for production, domestic and international markets. At the same time, more diversified consumer demand of the customers, update frequency of accelerating, enterprise’s traditional way of supply chain management is more and more restricted the development of enterprise. In such a competitive environment, supply chain integration becomes the inevitable choice of enterprise competitiveness. Supply chain integration is to integrate the internal and external resources of supply chain supply chain, optimize the structure of supply chain management, improve the efficiency of supply chain management.Based on the analysis of supply chain management and supply chain integration theory, on the basis of W company, for example, the paper analyzes the current situation of W company supply chain management, find out the problems existing in the supply chain management, and the causes are analyzed in brief. The next set up W company implementation of supply chain integration, respectively from the supply chain operation integration, information integration of supply chain and supplier management integration. Finally, the effect of supply chain integration scheme is evaluated.In this paper, the research adopted the empirical approach. Theory of supply chain management, supply chain integration not only carried on the thorough analysis, and with W companies supply chain integration as the background, the establishment of a complete supply chain integration solutions, supply chain integration evaluation scheme implementation plan and supply chain integration. In this paper, the research not only extends the research scope of supply chain integration theory, but also can provide support and assistance for W supply chain integration, has certain practical value.