Public Opinion Crisis Settlement

Phase transformation of Chinese society is in turmoil,many social industry development are influenced by various interests pattern,in the process of adjustment and control,many social environment have formed a kind of the phenomenon of mutual accommodation,but in the condition of the accommodation,exposed a lot of social problems also synchronization.For example,economic inequality,social control ability lower,the adjustment of the interest structure,these are the leading cause of new mass incidents found root cause,the development of network technology has brought great changes to people's life.People for a long time the contradictions of social life will be magnified through the network society,the expression of the demands of new ideas at the same time,people in your life to make use of the online world,adjust and optimize the network become a public release clusters of people's life,the development of this platform effect can provide new ideas for social management.Sichuan luzhou longmatan GongXing Village mass incidents happened(2012),a parking caused the road congestion truck driver refused to leave,and arguing with traffic auxiliary police,finally seizures killed the driver.In the course of events,many onlookers with his mobile phone to the event log,and through instant forwarding the scene environment to the playing video,pictures,this kind of event description with a great personal emotional colors,fast fermentation in the network.In microblogging platform,when the event is an important topic of hot debate,the government in the face of pressure is very big,how to manage the positive guidance,the emergency guarantee every social class of solution have identity views,this is a great test of ruling cadres at that time.In this paper,the research focused on the incident broke out in the public opinion of processing,and as a case to explore possible solutions mass incidents.Public opinion of luzhou sichuan "10.17" event processing method,based on the theory of public management and public relations crisis two in-depth exploration,analysis of how the government should public opinion dealing with sudden mass incidents,the public opinion guidance and communication study results in the current society.Find the key issues of public opinion to deal with failure,will the new measures are derived,according to the research process of this article,by analyzing the mass incidents of public opinion should be how to deal with cities and counties region,to strengthen information disclosure and the communication with the masses,to ensure people's right to know,at the same time,to other cities and counties areas are related to the government to provide treatment.In ascension at all levels of government in the process of network public opinion crisis consciousness,establish multi-sectoral coordination communication system of information transmission.