An Empirical Investigation Of Students' Employment Intention In Bozhou's Local Higher Vocational College

Since higher education enrollment expansion, the rising number of university graduates, college students' employment problem is becoming more and more serious. After the reform of China's vocational education, higher vocational colleges is positioned to the space of training technological talents, thus the number of higher vocational collegesis becoming more and more However, the reality of higher vocational college students still can't completely adapt to market requirements. With the increase of graduation, the employment rate of students' is reducing year by year,.Especially,compared with the students of prestigious universities and colleges, higher vocational college students employment is more difficult,.It iseasy to make higher vocational students have the negative idea of "graduation is unemployed", so as to affect the vicious cycle of employment. Although the government has take some corresponding support measures, such as the western plan, home business,.But some students take these measures as a spring board temporarily,they just want to get preferential conditions in the future employment, so it only can solve the employment crisis in short-term it can't solve the problem compeletly. According to the theory of behavioral psychology, personal inner thoughts and cognitive will determine their behavior to a very gereat extent. By the same token, the higher vocational college students' employment intention will affect their job choices. At present, how to guide and promote students employment effectively is a difficult problem that the government have to think,.If the government want to understand the employment predicament of solution fundamentally, it is very nessesary to study employment psychology of students.Based on these reasons, this paper chose the college students of local higher vocational and study their employment intention to reseach this topic,.This paper chose some students of two higher vocational colleges in Bozhou region (Vocational and technical college of Bozhou, Pharmaceutical vocational and technical college of Bozhou) as the sample,., In order to summarize the general situation of the domestic and foreign research employment intention this paper use literature method to do it,.And using interview method and questionnaire investigation to get high quality survey data, so thatwe can statistics and analysis this problem in detail.The results show that (1)the current higher vocational college students on employment situation cognition is generally believed that, the fierce employment competition of employment pessimism is serious. (2)On the choice of employment direction counterpart employment intention is very strong, employment flexibility is not high; (3)Employment expected salary level is higher, more than the current labor market standards. (4)The intention of tissue types of higher vocational college students of the public sector "hot" and the corporation private "cold" phenomenon. (5)Most of the students hope to the north after graduation many first-tier cities and coastal cities to work, such as big cities plot heavier. (6)Higher vocational students' thirst for actual work experience and skills degree is higher, and that it is the most important factors that affect the employment. Thus, this study puts forward to create a positive and optimistic employment cognition, strengthen market shortage of talent training, help students establish a correct concept of employment, corporatingthe power of private and other non-public enterprises to solve the problem of vocational students' employment and small, medium-sized cities to enhance talent attraction five measures and suggestions. From the state, society, higher vocational colleges, enterprises and personal point of view of students should be given a detailed discussion on how to do, hope can provide higher vocational college students' employment difficult problem with reference opinions.