Research On Strategic Management Of G Institute Based On Core Competence

In the past ten years,through the unremitting efforts of the founders of Chinese private colleges and the education administrators,the connotation construction and the comprehensive strength of the private education have been continuously strengthened.Private colleges and universities continue innovating in the construction of modern university system,personnel training mode reform,the reform of personnel system,scientific research system reform and development,and gradually formed a more scientific and majors designing,more characteristic discipline development,and be more in line with the social development of talent training pattern and etc.G College,as a private applied technology mode college with considerable influence in Jiangxi Province,in recent years,the teaching quality and the status of students is developing rapidly.According to the school development plan in 13 th Five-Year,G College plans to upgrade to be an application-oriented universities in late 13 th Five-Year or early 14 th Five-Year.Through the continuous construction and development,the connotation construction and education quality of College G is beginning to show the results,with the relative competitive advantage in similar colleges of Jiangxi province.Therefore,this article,which is based on the theory of strategic management and core competence,analyzes the development status of G College through SWOT method.It summarizes with the combination of the status and problems of management strategy of G College,then through the establishment of evaluation system from three aspects of infrastructure construction,subject construction and comprehensive benefits of G College "core competence" development level and planning are expounded,and based on these studies,finally from the scientific management strategy,discipline construction strategy,scientific construction strategy,teachers,personnel and other aspects of the reform strategy of G College for strategic management to enhance the level of strategy is put forward?Through the research,the article argues that the present researches of private colleges' core competitiveness and strategic management are increasing,and show a good development trend.It reflects the growing awareness of the strategic management of private colleges and universities,which will provide a better guidance for the strategic management theory and practice of private universities in China.Through the analysis of the current situation of the development of G College,and the construction of the evaluation index,the author suggests that G College has some advantages in the core competitiveness.During the process of promoting the strategic management of G College,we should make full use of its core competitive advantage to compensate for the deficiencies and enhance the level of G College's strategic management.In addition,according to the analysis of the core competitiveness of G College analysis,G College should clear her strategic management objectives and continue innovating her characteristics.The school needs to combine the development strategy and the core competitiveness of the school together and combine her dominant factors with the recessive factors effectively,which plays its due role in the school development strategy.