Evaluation Study Of The Competitiveness In The Tourism Industy Of Liaoning Province

With the arrival of the era of tourism popularization,the tourism has gradually become the main social and economic activities,it is also the main life style of people.The tourism industry is becoming more and more important in the chinese economic development.Under the background of chinsese new economic situation,China has taken the development of the tourism industry as a national strategy to plan and promote the tourism development from the overall and strategic perspective.The tourism is the imprtant engine to stabilize economic growth and it is the important breakthrough to adjust industrial structure and it is the the important means to improve the living standard.So to speed up the tourism industry reform and to imorove the competitiveness of tourism industry have become the focus of government at all levels.In recent years,the tourism industry with the continuous expansion of the scale has become the strong driving force of economic growth in Liaoning Province.However,with the development of modern tourism,there is a gap in the tourism competitiveness between Liaoning and the other developed provinces.Based on the research of tourism industy competitiveness,this paper analyzes the development of tourism industry in Liaoning Province.It establishes an evaluation index system of the tourism competitiveness of Liaoning including 40 indexes,then it uses factor analysis to analyzes the differences between the 31 provinces to find out the gap between Liaoning and the other developed provinces.In combination with the actual situation and the evaluation process,the paper analyzes the existing problems in the ourism industry development of Liaoning,and puts forward the countermeasures to improve the competitiveness of the tourism industry.