Research On The Measures To Promote The Development Of Rural Tourism In Laishui County

In the rapid development of urban tourism at the same time, rural tourism as a kind of far away from the city hustle and a leisure way to purify people's hearts, gradually becoming an indispensable part of the tourism industry. Laishui county's geological relics are rich and colorful, the Juma river is never stop flowing, the ecological environment is primitive and natural, historical relics are rare and precious, hasing a very rich tourism resources. Laishui county is a national poor county, basing on regional characteristics, the development of rural tourism is an important measure to promote the rapid development of county economy, promote the employment of rural surplus labor force, and help farmers to get rid of poverty and improve the living environment of rural areas. In recent years, Laishui county rural tourism developing rapidly, becoming a new bright spot of county economy. However, due to economic backwardness, lack of awareness and other reasons, Laishui county rural tourism is in a slow development stage. In the initial stages of the rural tourism development, government involvement in the development of rural tourism industry, is the specific embodiment of the government's economic functions, and is the inherent requirement of government public management.Based on the perspective of public management, using the method of investigation and study, empirical analysis, literature research, field trips, interview and so on, throughing the research of Laishui county rural tourism situation, analysing on the problems and reasons of the development of rural tourism in Laishui county. The development of rural tourism industry in Laishui county should take concrete measures in the following five aspects: strengthen the macroeconomic regulation and control, scientific and reasonable planning; increase the intensity of financing, improve the level of public services; actively introduce talents, layered training talents; innovation in rural tourism products, expand marketing channels and Strengthening ecological environment protection, ensuring the safety of social stability?...