The Development Status Of Cross Border E-commerce In China And Its Impact On Foreign Trade

In the form of information globalization and economic globalization,cross-border e-commerce as a new mode of trade,has a profound impact on the international economic structure.China,as the world's import and export volume ranked first in the world trade country,is facing the financial crisis,the RMB appreciation,the domestic labor costs,the rise of international trade protectionism and other issues.Foreign trade growth momentum slowed,downward pressure on the larger.In the case of the traditional foreign trade encountered many difficulties,As a new thing,cross-border e-commerce has a positive impact on foreign trade in such aspects as the main body of foreign trade,reducing business costs,improving the competitive environment and so on.These effects effectively slow down the impact of the above four issues on China's foreign trade.There are five chapters divided into this paper,research on the influence of cross border e-commerce on foreign trade.The first one is the introduction part.Firstly,the background and significance of the topic are described.Then introduces the related theory,through the relevant literature on the domestic and foreign research status of cross-border e-commerce.Finally introduces the research content and research method.The second chapter analyzes the current situation and problems of the development of cross-border e-commerce in China.The third chapter analyzes the positive impact of cross-border e-commerce on China's foreign trade.In the fourth chapter,it puts forward the improvement suggestions for the application of cross-border e-commerce in two aspects: the enterprise itself and the external environment.This paper uses literature research method and system,based on the long tail theory,information value and network competitive theory,theory of electronic commerce four stage model,combined with China's cross-border e-commerce development status,positive impact on cross-border e-commerce on China's foreign trade have been analyzed,finally the relevant suggestions and measures are discussed.