Research On Development Of Cross-Border E-Commerce Based On Regional Comparison

In recent years,due to raw materials,labor,exchange rates and many other factors,overall level of international trade tend of China to slowdown.Although China still maintains the status of the world's largest trade power,but the development of international trade is still facing unprecedented challenges.In contrast,cross-border e-commerce has developed rapidly and the proportion of international trade of China is increasing.In order to give full play to the promotion role of cross-border e-commerce,this thesis focuses on the development of cross-border e-commerce in different regions under the development factors and development dynamics to a comprehensive analysis of cross-border e-commerce in development trend of China.On the basis of fully grasping the theory of cross-border e-commerce and regional comparative advantage,this thesis analyzes the development of cross-border e-commerce in Guangdong Province,Zhejiang Province,Shandong Province and Liaoning Province,from the perspectives of the qualitative analysis and quantitative analysis.The relationship between e-commerce transaction volume and import and export trade volume in Guangdong Province,Shandong Province and Liaoning Province is studied.The quantitative analysis is based on the time series data from 2005 to 2015,using the unit root test,the co-integration test,OLS test,and Granger Causality test,from the perspective of mathematical analysis the amount of e-commerce transactions to promote the relationship between the size of the import and export trade volume of Guangdong,Shandong,Liaoning province.It further analyzes the relationship between the amount of e-commerce transactions and the import and export trade volume in the development of factor analysis,study the number of Internet users,the number of Internet domain names,and number of e-commerce sites these three factors on the development of e-commerce in different regions.Finally,according to the different regions of China's cross-border e-commerce development status and empirical results,put forward the corresponding countermeasures and suggestions.Through the overall analysis of this thesis,it is concluded that the cross-border e-commerce talents are relatively scarce.In the aspect of personnel training,the government,enterprises and schools should strengthen the co-cultivation.In the pilot cities of cross-border e-commerce,some cities have achieved the results,but most areas of the pilot cities should bedeveloped further;in the aspect of infrastructure construction,some cities should increase investment.The corresponding conclusions and suggestions provide the corresponding development direction for the development of cross-border e-commerce in different regions of our country,provide the decision-making basis for the government and enterprises to formulate the technical standards and development strategies of cross-border e-commerce,and realize the realization of China's cross-border e-commerce to promote foreign trade as well as the overall economic growth has a certain practical significance.