The Research On Performance Assessment Management Of Company Account Manager In H Bank

How to improve core competitiveness,improve management performance and reduce operating costs in the fierce market competition have become the operational problems of financial institutions are currently facing.The improvement of performance assessment for company account managers in H bank is of a certain significance in enhancing the level of business,and strengthening the competitiveness of commercial banks.Firstly,based on the literature review,the paper discussed the current situation and the status of the performance assessment in H Bank,and summarized H Bank's management problems in the process of manager assessment.Problems in H bank include low performance of company account managers,unreasonable index and weight in assessment,etc.Both internal causes and external causes were analyzed as well.Secondly,under the guidance of Balanced Scorecard,four dimensions were analyzed including financial dimension,customer dimension,learning and growth dimension,internal operations dimension.22 secondary indicators were chosen.Financial dimension has 6 secondary indicators including simulation profit per month,company customer profit,etc.Customer dimension has 5 secondary indicators,including company customer retention rate,company customer complaint rate,etc.Learning and growth dimension has 4 secondary indicators including internal post qualification,training results,etc.Internal operations dimension has 7secondary indicators including number of economic accidents,customer file management situation,etc.Thirdly,the method of Analytic Hierarchy Process(AHP)were used to determine the weights of each indicator,and the key indicators can be distracted.Indicators in financial dimension has the highest weights,ann these indicators can be considered as key indicators in assessment.Finally,countermeasures on how to make sure the optimized performance assessment scheme were brought forward.Countermeasures including human resource,institutiona system,information technology,and external guarantee were discussed.Through the research on the performance management of the public bankaccount manager of H bank,it is of great significance to enhance the bank H 's business level and strengthen the bank' s industry competitiveness.