The Profit Model Research Of Shared Trip

With the rapid development of global economy,the Internet technology changes day after day.The mobile network continues to produce technological innovation,which also led to the "Internet +" enterprises develop faster and more prosperous.Various forms of "O2O" business models are also rapidly rising.Riding of the wind,the shared trip enterprises have also developed rapidly.However,such a large number of venture capitals and finances behind the "O2O" enterprises take a big problem,which is how to achieve profit? The enterprises put a lot of money to compete for their market shares,through a variety of means to seize the market.Behind this,they want to improve their own business value.So this is a question that worth studying.To this end,this paper briefly introduces the shared economy,shared trip industry,"O2O" business model,"Internet +" and profit model,as well as other related concepts.What is more,based on the shared economic business model theory and cash flow structure,the core value creation and management system have been put forward.Besides,this essay is going to build a feasible profit model for the shared trip industry which based on the O2 O model business.On this basis,a comprehensive and in-depth analysis of such two companies of Didi and Mobike were produced,and their profit points were explored.Compared with the traditional enterprises in the industry,this paper is going to search out the operating principles under their advertisement mode,capital operation mode,basic business operation platform mode,cooperation mode,as well as addition service mode.Analysis finds out that Didi,Mobike and other shared trip companies are mainly based on their users.Through the advertising,financing,basic business,operation platform,capital operation,the cooperation between business and government,as well as cooperation addition service,they have developed a comprehensive way and many other channels to get profit.Thereby,the value of the enterprises have been enhanced.All in all,this paper explores the profit model of Didi and Mobike,which aims to provides an effective way and reference to profit more and add more value for other enterprises in the shared trip industry.