Research On Shenyang Youth Basketball Training Market

In recent years,various basketball training institutions and basketball clubs operated by market mechanism or semi-market mechanism in Shenyang have developed rapidly,which not only promotes the development of sports economy,but also has certain social benefits,making up for the shortage of sports public service supply.This paper mainly studies the youth basketball training market of Shenyang by using the methods of literature,questionnaire and logical research.This study believes that Shenyang has a high level of economic development and a strong basketball culture,which lays a good foundation for the development of basketball and training in this region.A small number of large-scale and formal management of youth basketball training machine appeared in Shenyang,but the management mode of most training institutions is extensive,and full-time staff is not equipped with enough.In addition,the comprehensive quality of institutional management personnel is not high,which limits the stable development of youth basketball training industry in Shenyang.Shenyang area most basketball coaches are full-time staff,coaches higher education level,age structure is reasonable,but the professional technical ability is insufficient,mainly reflected in the level of sports coaches itself is not high,most coaches coach grade at the primary level,there are some coaches coach certificate is not obtained,but the coach liquidity is bigger,had a great influence on the overall training effect.The basic equipment of most youth basketball training institutions in Shenyang is poor,and there are some problems such as small site area,small quantity and incomplete basic equipment.Most basketball training institutions do not have systematic teaching materials,training programs and curriculum standards.The youth basketball training industry in Shenyang develops rapidly,and students are mainly children in primary school stage.The distance of the venue,training time,teaching level and charge level are the main factors that affect students' choice of basketball training institutions.There are many youth basketball games in this region,and the number can meet the needs of training institutions.The competition environment is conducive to the development of the basketball training industry.In order to promote the healthy and orderly development of Shenyang youth basketball training institutions,this study proposes to strengthen the government management and strengthen the supervision and guidance of the entire training industry.Strengthen qualification audit to ensure the orderly development of the industry.Improve the management level of the management personnel of basketball training institutions and establish complete management and operation institutions.Strengthen the management of coaches,take effective measures to strengthen the training of coaches,and formulate effective incentive policies to improve the stability of the coach team.Shenyang basketball training institutions need to make use of all kinds of effective publicity channels,focusing on Internet and media promotion,to enhance the promotion efforts and level.Private training institutions should strengthen cooperation with professional sports schools,and private basketball training institutions should cooperate with local high-quality basketball education resources to develop and share high-quality teachers and basketball training course system.Establish basketball training league and standardize the standards of training institutions.In order to ensure the normal operation of the basketball training market in Shenyang and provide a good market environment for all kinds of basketball training institutions,it is necessary to integrate basketball training institutions under the leadership of the government administration department and jointly establish a self-organizing basketball training institution alliance.Training institution is responsible for the unified management training institutions run by the local basketball league,straighten out the basketball training market,unified coaches training and certification,integration of high quality teaching resources,research and innovation youth basketball training course,formulate scientific,complete,standardized training program,and strengthen training institutions run by the local basketball in sports training education market competitiveness.Organize and develop various levels of youth basketball events to promote the development of basketball.Government should increase the basketball training the preferential policies and support of education industry,formulate corresponding measures to support of basketball training and education industry,land policy,and actively implement the sports support self-built venues basketball training institutions,improving fiscal policy support,and encourage the education system in the city basketball facilities open to the basketball training institutions,with efficient use of social resources,use of cooperation or leasing mode for school and community to open more space as far as possible,increase the training places,for the stable development of training industry provides plenty of space.