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The Research On Optimization Of Organizational Structure Of A Publishing House

Posted on:2020-10-14Degree:MasterType:Thesis
Country:ChinaCandidate:S H SunFull Text:PDF
GTID:2417330572983915Subject:Business administration
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Since the reform and opening up,China has developed rapidly.Her economic,scientific,technological and comprehensive national strength have been continuously enhanced.Cultural undertakings and cultural industries have been growing with the vitality of publishing industry strongly shown:the total number of books and publications ranks No.l in the world,and 2nd in total amount of electronic publishing.While achieving great results,we should also see the deficiency in restructuring of state-owned publishing units.The organizational structure of some publishing houses does not match the corporate strategy,nor did the social benefits of economic benefits improve synchronously.This is a huge challenge for the development of the publishing industry,but also a major opportunity at the same time.This paper takes A publishing house as the research object,adopting the combination of theory and practice,exploring the optimization design of A publishing house organization structure under the new situation,so that it can match the strategic development needs of enterprises better and achieve greater development.This paper starts with looking back the literature in this field of research,sorts out the domestic and international theories on the optimization of organizational structure of enterprises,and forms a literature review.On the basis of the review of relevant theories and research results,this paper briefly summarizes the development process of China's publishing industry,deeply describes and analyzes the current organizational structure of A Publishing House,and clarifies the situation that it faces in the optimization of organizational structure.The organizational structure optimization questionnaire,based on Daft's organizational structure design theory,measures the organizational structure of A publishing house from the five dimensions of formalization,specialization,hierarchy of authority,complexity and centralization.It also tells the current matching status between organizational structure and corporate strategy.After screening the recovered data,the SPSS22.0 software was used to analyze the reliability and validity of the collected questionnaire data.Combined with the analysis of the questionnaire and the interview situation,it was determined that the organizational structure of A publishing house needed to solve the problem of optimization and solution.Guided by those focuses,the direction of organizational structure optimization of A publishing house was clarified,given from the aspects of institutional setting adjustment,function and power division,and post staffing.Optimized specific solutions.Finally,considering the problems that might be encountered in the process of organizational structure optimization,the safeguard measures in the process of implementing the organizational structure optimization plan by A publishing house are proposed,mainly organization guarantee,system guarantee,talent guarantee,corporate culture guarantee,strengthening supervision and evaluation,etc.This paper is aimed at the problems of A-publishing enterprises,such as the transformation is not completely reformed,the environmental adaptability of organizational structure is not good,the power is concentrated in the top management,the horizontal linkage of departments is not smooth,and the professional division of labor is not scientific enough.The characteristics of the organizational structure such as the linear type,the business department system,and the matrix type have been redesigned for the organizational setup,functional power,and staffing of the A publishing house.I believe that the research in this paper will help A publishing house to achieve better development.At the same time,this paper provides some useful reference for the theoretical research and practice of the organizational structure of domestic publishing enterprises.
Keywords/Search Tags:Organizational Structure, Publishing House, Structural Optimization
PDF Full Text Request
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