Analysis Of Profit Models Of Internet Listed Companies

With the rapid development of the Internet industry in the past decade,the advancement of science and technology has also played a role in the change of people's life style.People attach importance to information security,and with the wide spread use of computers,they are paying more and more attention.The Internet security industry came into being.From the traditional membership fee system to the modern user-free model,Internet profitability has become the most troublesome problem for major companies.The profit making model that does not make money for free also becomes a question in people's hearts.In the main part,this article selects 360 companies with free software as the banner,and the first innovative model of network security company 360.In the case of the beginning of the venture,the study selected the free mode as a strategic SWOT analysis.And how the company is profitable under the free profit model,and elaborates on the five elements of the profit model.Since the development of the free internet model,today,with the rapid development of the mobile internet and the internet of things,the profit model of 360 companies will bring about the development of drawbacks and bottlenecks.Base don the understanding of these contents,I have given myself some optimization strategies.Hope that this company as an example,can provide reference to the profit model of other Internet companies.For the further optimization of the profit model to make a contribution.